Filed under: Etc., Marketing/Advertising, Buick, Car Buying
Buick begins a program offering 24-hour test drives called "24 Hours of Happiness." It's meant as a long-term brand builder rather than a quick sales boost.
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Buick begins offering 24-hour test drives originally appeared on Autoblog on Mon, 20 Jul 2015 15:45:00 EST. Please see our terms for use of feeds.
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